We are so excited to welcome Chad Sarno to the team. In his role as Director of Plant-Based Education, Chad will help Rouxbe expand the scope and reach of its plant-based cooking courses and health and wellness initiatives.
Most recently, the senior culinary educator for Whole Foods Market’s Healthy Eating Program, Chad brings over 15 years of health-focused culinary and educational experience to Rouxbe.
Chad has contributed to numerous cookbooks and publications, and is a frequent guest on dozens of food-focused television and radio programs globally. Most recently, he and Kris Carr co-wrote Crazy Sexy Kitchen: 150 Plant-Empowered Recipes to Ignite a Mouthwatering Revolution, which immediately landed on the New York Times best-sellers list.
“Rouxbe is a game-changer. Its current plant-based courses address the three greatest challenges people face when diving deeper into taking control of their health and plant-based cooking: accessibility, value and sustainability,” says Chad. “And the fact that it’s online, affordable and supported by instructors and a community means that anyone—absolutely anyone—can take it at their own pace and learn how to cook plant-based foods.”
Chad’s initial focus will be to help Rouxbe develop a strategy into the health and wellness sector, along with developing and launching an online certification program in plant-based cooking. This comprehensive course will be aimed at food and health professionals, educators, and committed home cooks who want deeper knowledge and skills development.
Says Joe Girard, founder and CEO of Rouxbe, “Chad has helped many people realize how delicious and nutritious a plant-based diet can be. His expertise, enthusiasm and approach to plant-based and healthful cooking is a perfect fit for what we’re doing at Rouxbe, and we’re thrilled to have him join our team.”
In addition, Chad will help Rouxbe further connect with the corporate wellness community to help companies and employers develop programs to reduce healthcare costs. “How do we address the obesity crisis? By getting people to cook, to eat whole foods, to eat healthful foods. With Rouxbe’s platform, we can do it,” says Chad.
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