24 Nov

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Cooking School in the Sky with Rouxbe & JetBlue Airways

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JetBlue partners with Rouxbe as part of their Fly-Fi Hub launch. Cooking enthusiasts can now learn to become better cooks whenever they travel with JetBlue.

 

NEW YORK (November 24, 2014) – JetBlue Airways (NASDAQ: JBLU), New York’s Hometown AirlineTM, is partnering with content providers Coursera, FOX, HarperCollins Publishers, National Geographic, Rouxbe and Time Inc. to offer customers more free content than any other U.S carrier in the sky. The Fly-Fi Hub is the new gateway to JetBlue’s Fly-Fi offering, the fastest Wi-Fi in the sky, and went live this morning.

Available to JetBlue customers via their own personal device, it will offer a wide range of entertainment options such as some of the most popular TV shows from FOX and National Geographic, ebook samples from HarperCollins, e-learning videos from Coursera and educational cooking videos from the Rouxbe Cooking School, which includes a subsidized membership exclusively for JetBlue travellers that would like to continue their learning on the ground.

“Our Fly-Fi Hub will set a new standard of onboard content in the airline industry. Not only are we the only U.S. airline to offer free Wi-Fi to customers, with our new portal, we are now taking it to the next level and provide endless hours of entertainment whether you want to read, learn or just relax watching a TV show. To make this a reality, we have partnered with some of the most respected content providers, with plenty more to come in 2015,” said Jamie Perry, director of product development, JetBlue.

JetBlue launched Fly-Fi, the fastest Wi-Fi among all U.S. airlines, last year, which is currently available on 88 aircraft, with the number of Fly-Fi enabled aircraft increasing each week. JetBlue is now the only airline in the world to offer free live television at every seat, free high-speed Wi-Fi and leading instructional content.

“What better way to spend your time in the air. Now you can take off with JetBlue and land a better cook then you were before you left the ground. We are a pleased to partner with an airline that cares about the food experiences travellers have both on the ground and at over 30,000 feet,” said Joe Girard, CEO of Rouxbe.

Happy cooking with JetBlue and Rouxbe!

P.S. Few screenshots of the in-flight cooking school experience.

 

 

 

 

 

 

 

     

21 Nov

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Gardein™ Sends Customers to Cooking School at Rouxbe

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The Fastest Growing, Plant-Based Protein Brand Is Sending Customers To Cooking School

Vancouver, B.C. (November 17, 2014)

Garden Protein International, Inc.— the makers of gardein™, the delicious plant protein brand currently sold in over 22,000 stores across North America—today announced a partnership with the acclaimed Rouxbe Online Cooking School, the leading educator for culinary and wellness instruction. The goal of the gardein and Rouxbe partnership, is to teach people, of all skill levels, how to cook better and healthier.

Through the gardein website, consumers can sign up for a free, 7-day trial, with complete access to Rouxbe’s extensive collection of instructional videos and recipes. There’s something for everyone from beginners who want to learn “How-to Cut Using a Chef’s Knife,” to more advanced recipes such as “Beefless Bourguignon” and a whole syllabus dedicated to plant-based protein. At any point during the 7-day trial period, consumers can decide to sign up for a membership and gardein subsidizes the initiation fee.

 ”As a trained French chef, I’m passionate about food and I know that learning to cook can have a tremendous impact on your health,” says Yves Potvin, founder and president of gardein. “We are excited to partner with Rouxbe so people can learn to make great tasting food that will transform the way they eat, cook and live.”

Today, eating better is easier than ever due to a wide variety of products on the market, such as gardein. Many people, however, lack the skills in the kitchen to cook successfully. The gardein and Rouxbe partnership delivers professional technique instruction, over the Internet, to home cooks that want to improve their cooking skills and gain more confidence in the kitchen.

Rouxbe offers a wide-range of recipes for a variety of cuisines and cooking styles. For those specifically seeking plant-based techniques and recipes using gardein, there are 26 featured gardein recipes developed by renowned vegan chef, Chad Sarno, and the Rouxbe team. These specialized recipes feature delicious, healthier versions of your favorite foods using gardein such as Chick’n Cashew, Beefless Panang, and Baja Fishless Tacos. Gardein will also be including the special cooking school offer on product packaging starting in 2015.

Preview video only: Full instructional videos with voice over available through offer. 

“I’ve been a culinary educator for many years and Rouxbe has the very best instructional content and platform to teach people how to cook better” says Chad Sarno, vice-president of Rouxbe’s plant-based education. “We are thrilled to extend this education to all gardein consumers to help them prepare delicious meals with the one of the best plant-based proteins on the market.”

If you are new to Rouxbe and would like to sign up for a free trial, sponsored by gardein, please click here.

About the Rouxbe Cooking School:

Founded in 2005, Rouxbe (“ROO-bee”) is a members-only, online cooking school delivering 21st century culinary and wellness instruction to home cooks, schools, restaurants and professional culinary academies in over 180 countries. Rouxbe’s groundbreaking  Professional Plant-Based Certification Course is the first online culinary course of its kind to offer training in foundational plant-based culinary arts and is recognized by the American Culinary Federation Education Foundation as a Quality Program.

About gardein™:

Gardein (garden + protein) is a plant-based protein brand offering a variety of delicious, convenient and versatile foods.  Gardein tastes good, is good for you and good for the planet.  The fastest growing brand within the category, gardein creates mouthwatering center-of-plate foods people love that deliver real meat taste, texture and nutrition—with no cholesterol and less fat and calories than traditional proteins. Gardein’s award winning products are made from non-GMO soy and wheat, ancient grains and veggies.  Gluten-free options are also available in gardein’s broad product portfolio.  Gardein is available at over 22,000 retail locations as well as over 5,000 restaurants and 100 colleges, universities as well as other venues across North America.  For additional information and expertly crafted recipes, visit gardein.com.

18 Aug

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American Culinary Federation Education Foundation Recognizes Rouxbe Online Cooking School!

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Rouxbe Cooking school has been recognized for quality education by the American Culinary Federation Education Foundation – marking a giant step forward for Rouxbe by acknowledging the important role that a quality online program has in today’s culinary training and educational markets.

In addition to offering culinary instruction for home cooks and cooks training for the culinary industry, Rouxbe also offers two unique professional certification courses as a way to gain a solid foundation in essential culinary techniques for cooks at all levels. These 6 month online courses can be completed during spare time, making them the perfect complement to those with busy schedules. They include hundreds of instructional training videos and recipes, as well as live events, adaptive learning assessments, and practice activities that are graded by Rouxbe faculty.

Rouxbe’s Professional Cook Certification Course is geared towards aspiring cooks, culinary students, those already working in the food and culinary industry, or for anyone who seeks an intensive immersion in culinary skill and knowledge development. Over the past few years, dozens of professional food and hospitality clients have adopted Rouxbe’s platform for use in their internal training programs, including the Waldorf Astoria Hotel in NYC.

Rouxbe’s Professional Plant-Based Certification Course is for aspiring plant-based cooks, or anyone who seeks an intensive immersion in culinary skill and knowledge development with plant-based cuisine.

“Our professional certification programs have been incredibly well received by our students and partners” said Joe Girard, co-founder and CEO of Rouxbe, “Our platform is designed to provide a much more economical option for aspiring cooks who seek to secure quality employment while they learn, rather than being laden with excessive student loan debt, then trying to find work to pay it off.”

Learn more about Rouxbe’s Professional Culinary Certification Courses.

Note: There are still some seats left for September 3rd offering of this course. If you are interested in enrolling, select your seat before they get snapped up – $200 off the regular price, so only $799 for a professional cook education. Stay tuned for upcoming news regarding Continuing Education Credits for Rouxbe Professional Certification courses.

 

About Rouxbe

Founded in 2005, Rouxbe is the world’s leading online cooking school. We deliver technique instruction and training to over 140,000 home cooks, culinary students, professional cooks and healthcare professionals in over 180 countries.

16 Jun

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Rouxbe Hosts Award Winning Chef Matt Haley

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The James Beard Foundation’s 2014 Humanitarian of the Year, The National Humanitarian from the International Association of Culinary Professionals and the 2014 Cornerstone Humanitarian from the National Restaurant Association — no chef in history has ever been awarded these three high honors — especially in one year. But with Matt Haley’s focus on using food to support and nurture communities, he has garnered this trifecta of awards which has focused a spotlight on the how this incredible man gives back to his global community in immeasurable ways.

Join Chef Matt Haley and Rouxbe Cooking School for a unique and exciting live web event on Thursday, June 19th at 12 noon PST/3pm EST as Chef Haley discusses his life, and how he is working as a chef and philanthropist to enrich communities the world over.

Watch a Short Video About Chef Haley’s Achievements

A focal point in Haley’s charitable work is his commitment to furthering education through food – he sees the impact that education and training can have and he believes that access to education, real foods, and safe places to learn and grow are essential for our collective future. His personal journey from prison to a well-respected chef and business leader is beyond inspiring. Join us and listen.

 To register for this free event, click here.   Once you have registered, details will be emailed to you the day before the event on how to log on and listen.

See you in class!

Interested in Professional Culinary Certification Online? Browse our Programs here:  http://rouxbe.com/professional-culinary-courses

 

 

 

24 May

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Learn to Grow Your Own Food w/ Rouxbe Cooking School

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Learn to Grow Your Own Food

Given that our roots are in teaching people how to cook better, we thought it made sense to start the process of teaching people how to grow their own food.

Learn how to grow your own food with us as our team takes on this new and exciting challenge of transforming a yard or garden space, into a full production urban farm, from scratch.

This inaugural class is a bit different that all of Rouxbe’s other courses. This one comes complete with the unique opportunity for students to weigh-in as part of a collaborative learning community, while we actually build the future course. That’s right—it’s a work in process and you get to be a part of it. As a participant, you will be able to ask questions and follow alongside Rouxbe staff as they explore the tricks of the trade from some of the world’s leading gardeners, most of it delivered directly from the garden of Rouxbe’s founders. Participants can follow along in real-time in their own gardens, share their experiences with our global learner community, and even attend live video sessions with Rouxbe staff and experts.

This is a course for anyone who wants to learn more about growing food. Join us at Rouxbe as we plant deeper roots along a path to better cooking.

Sign up here to learn more: http://rouxbe.com/grow